Google, a leader in AI technology, agreed to erase billions of data records as part of a settlement agreement to end a lawsuit alleging it secretly tracked customers’ online activities. At the same time, they thought they were surfing privately.
Google has already begun to amend its disclosures on the data it collects during “private” surfing as part of the settlement.
There have been allegations that Google used its analytics, cookies, and apps to improperly track users who switched their Chrome browser to “Incognito” mode and other browsers to “private” browsing mode.
Google, a leader in AI technology, agreed to erase billions of data records as part of a settlement agreement to end a lawsuit alleging it secretly tracked customers’ online activities. At the same time, they thought they were surfing privately. Reuters reported that some Google users have sued the company, claiming it hadn’t accessed their data.
Google Will Delete Information
Google agreed to erase billions of data records in order to settle a lawsuit alleging that it secretly tracked customers’ internet activity when they thought they were browsing in privacy.
According to Google spokesman Jose Castaneda, the company was pleased to negotiate a resolution because it has long considered the litigation to have been without merit.
Tech Giant in AI Google Won’t Pay Court Costs
Reuters also notes that the attorneys representing the plaintiffs calculated the agreement’s value to be between $5 and $7.8 billion. Although it does not pay any damages, users are free to sue Google individually.
It was alleged that Google used its analytics, cookies, and apps to improperly track users who switched their Chrome browser to “Incognito” mode and other browsers to “private” browsing mode.
Google has already begun to amend its disclosures on the data it collects during “private” surfing as part of the settlement. Furthermore, it will give Incognito users a five-year ban on third-party cookies.
Google’s AI Model Is Also Under Examine
Google is now dealing with other obstacles. A component of Alphabet Inc., Google previously declared that it would stop taking portraits of people in response to criticism of the way its Gemini AI technology processed images based on racial categories. Google has reportedly admitted that it is presently taking care of recent issues with Gemini’s image-generating feature. The company subsequently decided to stop taking human photos and to release an upgraded version shortly after.
